Your biggest season starts here.
A Shopline | Grid110 accelerator for LA product founders get the capital, the storefront, and the spotlight to sell big this holiday season.
Applications Open July 13
Applications open July 13
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December Holiday Marketplace
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E commerce and In Real Life
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Funding
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Applications open July 13 · December Holiday Marketplace · E commerce and In Real Life · Funding ·
What is Clicks & Mortar?
Clicks & Mortar is a two part accelerator from Grid110 and Shopline built for Los Angeles product businesses. Selected founders get hands-on Shopline e-commerce onboarding and website valued at $12K, a $13K grant, mentorship from people who've done it, and a featured spot in The Showcase Holiday Marketplace in December, so you don't just prepare for your biggest season, you sell through it. No cost and no equity, just genuine backing for makers.
Who it’s for
LA-based product & retail founders CPG, food & beverage, beauty, fashion, home goods, and makers of all kinds.
Selling (or ready to sell) a physical product
Early Stage Small businesses / Under 5M in annual revenue
Ready to commit to a [~10-week] program (Sept–Nov)
Able to attend in person marketplace in Los Angeles (Date / Location TBD)
What you get
Capital: $13K grant, no equity taken
A Shopline storefront: full e-commerce onboarding onto the Shopline platform and setup/merchant support
Mentorship & office hours throughout the program
A featured spot at the The Showcase Holiday Marketplace (Nov 30–Dec 14) a real LA event, real foot traffic, real sales
A cohort of LA founders building right alongside you
How it works
Apply: July 13 - Aug 12
Info Session: July 23 & August 5 (register below)
Cohort Notified: August 27
Program: September - November (kickoff Sept 9)
Holiday Marketplace: TBD (November 30 - December 14)
FAQ-lite
Does it cost anything? No, the program is free to selected founders.
Do you take equity? No.
Do I need an existing online store? No, getting you set up on Shopline is part of the program.
What's the time commitment? [~1-2 hours/week over ~10 weeks]
Who can apply? Product founders, see "Who it's for."
What is the Holiday Marketplace? A featured December selling event [details/location TBA] where cohort founders sell directly to LA shoppers.
Deadline to Apply: August 12th 11:59PM PDT
The Payoff
Most programs end with a demo day. Market Ready ends with a sale. You'll close the program platform-ready and step straight onto the floor of the December Marketplace, set up to win the season that makes or breaks a product business.
LET’S GET STARTED